Top Fitness Trends for 2020

Top Fitness Trends for 2020

Are you interested in finding out what are 2020’s top fitness trends?

The New Year has started off well and for fitness aficionados there are a few trends that have definitely made a very strong impact already. The top three trends on our list aren’t exactly new. For the past five years, they have consecutively featured on the American College of Sports Medicine’s (ACSM) yearly worldwide survey of fitness trends. Because it appears, people just can’t get enough of them. So, without further ado, here are the five fitness trends you should know about for 2020.

1.    Continued widespread use of wearable technology

In a survey conducted by Walter Thomas, PhD FACSM associate dean for Graduate Studies and Research at the College of Education and Human Development at Georgia State University, the fitness trend sitting at no. 1 for the New Year is the continued use of wearable technology. In fact, this trend has been a favored fad year-on-year since 2016. So, what does this trend consist of? It encompasses the adoption of wearable technology such as fitness trackers, HR monitors and smart watches during exercise sessions.

2.    Adoption of high intensity interval training (HIIT)

If you’re looking for an effective way to improve fitness, lose weight, and tone up, then you’ve probably heard of high intensity interval training (HIIT). HIIT involves working out at elevated intensities where your heart rate goes up by as much as 90% and then having short intervals for rest in between. You’d be hard pressed to find a fitness class that doesn’t feature some form of HIIT this New Year. HIIT’s popularity is augmented by the fact that it can be tailored to suit individual fitness levels as well as health goals.

3.    Group training is all the rage across different age-groups

It’s no secret that you’re more likely to stick to a fitness program when you’re in a group. Peer pressure will force you to keep attending the classes you’ve signed up for and can give you a sense of accountability. Group training was the third biggest fitness trend for 2020 according to Dr. Thomas’ survey. Group training continues to be a well-loved fitness trend. Therefore, if you were hesitating about signing yourself up for a class, stall no more. Go on, search through our database of fitness service providers to get started.

4.    Boutique fitness classes are the newest ‘exclusive’ trend

Not sure what boutique fitness is? Boutique fitness is the term given to gyms that are petite in nature, exclusive and oftentimes expensive. These studio-type gyms are typically between 800 and 3500 square feet. In addition, they tend to offer specialized group exercises. The goal with specializing is to give fitness enthusiasts the chance to attend smaller classes where you’re likely to receive more attention from trainers. Unlike traditional gyms that offer subscription to anyone, boutique fitness gyms offer limited spots. To get into one of these gyms, you might need to put your name down on a waiting list and wait for an opening to become a regular member.

5.    Gym members requesting more on-demand pricing models

Research shows us that 63% of gym subscriptions go to waste each year. Of those attending the gym, 82% hit the gym only once a week. By the sixth month, 22% of those who signed up at the beginning of the year stop going to the gym altogether. This is why there has been a growing push by gym members for gyms and fitness institutions to introduce on-demand pricing. Some people – especially those always on the go – may feel reluctant to pay for an entire year’s membership knowing that they probably won’t be around often. Introducing an on-demand pricing mode might be just what your clients are looking for.

Do you want to increase your gym membership or get found by new fitness enthusiasts? Join the Fitbyrd Flock today.

Dena Mayo

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